Visualizing Bowness

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This project involved designing a narrative-driven poster that tells the story of a specific neighbourhood through a combination of infographics, brand identity elements, and accessible design principles. The poster draws on qualitative and quantitative research, integrating data and storytelling to convey the spirit and lived experience of the community.

Conducted desk and field research to define a visual concept and brand identity for the community of Bowness. Mapped findings using a research map and log, and engaged with the community through observation and public engagement to gather insight and emotional tone.

The final poster combines infographics, quotes, and brand-driven visuals to tell a cohesive, accessible story about the neighbourhood. It serves as a tool for community engagement, education, and cultural reflection.